Thursday, January 26, 2012

The future of work: hyperspecialization?

My previous post about the future of professional organizations was looking at new organization models from within the companies. What it didn't take into account is that for an increasing number of tasks, companies open their organizations to the outer world. Marketing tasks can be crowdsourced, R&D can benefit from open innovation, and administrative tasks can be performed through microtasking, to name just a few.

This sheds a completely different light on how 'work' in general will get organized in the future. In an extreme form we'd let go of the notion of employees, and just have freelance activities. This is the view of Tom Malone at least.

In my eyes there's some discrepancy between the theory and the reality here. Sure, creative types can earn (little) money through crowdsourcing platforms, but what about the thousands of other skills that cannot be crowdsourced? Furthermore, some specific skills are requires to offer your services successfully on the globalized market -the fact that the market is globalized is in itself not sufficient- and these skills need to be taught at school, which isn't yet the case. So it might take another generation before this 'vision' becomes reality.

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