Tuesday, June 14, 2011

Will consumerization of IT become mainstream?

Much has been said about the 'consumerization of IT'. Many say it is an unavoidable fact, but the people I speak to -both from the IT world as well as corporate leaders- seem to say this is not likely to ever happen. For those of you unaware of the 'consumerization of IT' trend, it's basically about being allowed to use personal devices for professional means.

The video beneath provides a good -and fun- introduction:



I guess it's part of corporate culture whether or not it will happen. But the real question is whether (young) people will really want to use personal devices at work. From the multiple surveys I've been through, it would appear that this would be the case for hardware (smartphone, iPad, ...), but not so much with software, especially social networks (except for LinkedIn, obviously).Many perceive Facebook as being something personal that shouldn't interfere with work.

One strong indication that this trend is happening whether or not the corporate IT department is in favor of it -or supporting it- is shown  in a survey from IDC, commissioned by Unisys (Unisys consumerization of IT benchmark study).

It's an interesting study altogether, but what stroke me most is this chart, that shows the perception gap between what IT perceives as being used in the corporate environment, and what the workforce really uses.There are some major disconnects in the utilization of computer and phones, but more strikingly this chart shows that in almost all these technologies the use of personal devises outpace what the IT department thinks is happening.



One could easily conclude that this trend is unstoppable?

5 comments:

  1. It is indeed already happening. In areas where mobile devices are not typically considered work tools, employees have been increasingly using personal devices and even personal software in their work environment. This is a trend that is becoming very visible in healthcare, where doctors are increasingly turning to smartphones and tablets to obtain and share information.
    Corporate IT departments are predictively hesitant in allowing access to these devices and software to the corporate systems. However, as next generations are becoming increasingly tech savvy (several med schools have started dispatching iPads and similar devices to replace text books and use it as an interactive tuition tool), enabling this new generation will be needed in order to attract them to the healthcare provider organisation.
    It really seems like this is one of the first times where 'consumer activism' will likely manage to move the technology gatekeepers in their direction rather than the other way around. It is a true user revolution.

    ReplyDelete
  2. Thanks Guy, I wasn't aware that this would already happen in the healthcare sector. I've seen a couple of initiatives in local government in The Netherlands, where civil servants get budgets to purchase personal technologies to use in a professional environment. But I didn't suspect the trend would pick up that fast in healthcare indeed...

    ReplyDelete
  3. The trend has appeared so far mainly in the US, though there are indications that countries such as Germany will follow. Use is at present largely focused on consultation of medical reference work, but there is a shift underway towards more treatment oriented applications. As this happens and as the benefits become more tangible, the userbase will push IT departments in opening up the gates. Seeing as they increasingly have strong representation at the "C" level (CIO/CMIO), their requests are more likely to get adopted. Also, IT vendors look to offer applications that will be able to deliver the required stability, security and safety for the enterprise environment.
    Not an uninteresting trend to be aware of for Cisco as well ... ;-)

    ReplyDelete